Mayor Kevin Faulconer is about to start taking an active role in developing southeastern San Diego.
The mayor’s office agreed to partner with the Jacobs Center for Neighborhood Innovation in the foundation’s plan to remake the area surrounding Market Creek Plaza into a pedestrian and transit-friendly urban village.
The Jacobs Center is already drawing up a blueprint to turn the almost 60 acres of vacant or underdeveloped land it purchased during the 2000s into a model of urban revitalization, with homes at a mix of income levels and stores and neighborhood amenities surrounding the Euclid Avenue trolley station. In April, it will release the outline of its final vision, and hopes to implement it within eight to 10 years.
Now, Faulconer wants to use his authority over city staff to make it cheaper, easier and more attractive for private developers to invest in the historically under-invested community.