Tijuana entrepreneur Miguel Marshall and his business partners have made it their mission to spur innovation in Tijuana.
And they’ve got their next project: a binational bike lane.
Marshall and his partners previously turned an abandoned bus terminal into a tech hub, where they housed local startups and Tijuana’s Groupon offices. His urban development firm, Centro Ventures, recognizes that fostering Tijuana’s entrepreneurial spirit means nurturing a specific urban lifestyle.
Innovation comes from youthful entrepreneurs, Marshall says, and that cohort sees things like local food, craft beer and biking to work as basic quality-of-life matters.
His long-term goal is to create a binational bike lane that crosses the border and links up with San Diego’s regional bike-lane project in San Ysidro.
“We’re thinking the first urban infrastructure should be a bike lane,” said Marshall.