Balboa Park Building a better region together, one story at a time

The Flaw in Filner's TMD Demand

Mayor Bob Filner wants the Tourism Marketing District to write a check to the Balboa Park Centennial Committee but the agency isn’t required to fork over the funds.

Mayor Bob Filner is staking his latest battle with tourism officials on a flawed argument.

U-T San Diego reported Thursday that the San Diego Tourism Authority may close its doors Monday if Filner doesn’t sign a check that would allow the marketing group to cover its payroll.

In a Wednesday night interview with KUSI, Filner said he wants the Tourism Marketing District to commit to paying 5 percent of its income to the committee charged with planning the 2015 Centennial celebration in Balboa Park before he’ll release the funds.

“I’m saying if you want the payment for the last four months, give the 5 percent that we agreed, right off the top, to the Balboa Park Centennial Committee,” Filner said.

But the Tourism Marketing District, which funds the Tourism Authority and marketing for some events that draw visitors, never committed to that arrangement.

We explained this in an April post:

The latest version of the Tourism Marketing District contract states that the district should expect an application from Centennial Celebration organizers seeking 5 percent of disbursable funds for the period between January and June of this year. The document notes the payout shouldn’t exceed $750,000.

An application is far from a guarantee. City Attorney Jan Goldsmith said the same in an April memo.

The city’s contract with its Tourism Marketing District only encourages the Centennial committee to apply for funds. That doesn’t mean the district is required to fork over cash, Goldsmith wrote.

There’s a reason why that funding wasn’t promised: Proposition 26, a state law that complicated public officials’ ability to raise fees. It means officials have to demonstrate a specific benefit for the group or industry receiving extra money.

The Tourism Marketing District’s budget is supported by a 2 percent fee on hotel stays, so any group that hopes to get cash from the district must prove their event will bring in additional hotel visitors. As a result, organizations seeking this money need to document the number of visitors they expect to draw and detail ways their group will encourage those stays. The groups put together applications and the Tourism Marketing District decides who should get cash, and how much.

This set-up would also apply to the Centennial committee.

It’s not clear how much money the group has requested, and how soon they expect it. A spokesman for the Centennial celebration could not be immediately reached for comment Thursday.

The committee is set to present its application to the TMD board of directors on Friday morning.

But despite the lack of guaranteed funding in the agreement, Filner appears prepared to continue demanding it.

Here’s what the mayor told City News Service Thursday:

Voice of San Diego is a nonprofit that depends on you, our readers. Please donate to keep the service strong. Click here to find out more about our supporters and how we operate independently.

Show Comments
Loading

We’re striving for the best possible discussion and may delete comments using our editorial judgment. All comments containing links will be reviewed by VOSD staff before they are published.
Read our full comment policy.
For longer comments, consider submitting an op-ed to Voice of San Diego.
Read the guidelines here.

We have recently updated our commenting system. If you are unable to submit a comment, please clear the cache and cookies in your browser, or use a private browsing window. Click here for detailed instructions.